The Music Industry Unites For A Taste Of Hope
March 21, 2014
Untitled Document

It was another amazing night for the City of Hope at their 8th Annual Taste of Hope at Three Sixty in New York City. We couldn't be happier to report on the amazing job that Event Chair Alissa Pollack and her committee did in putting on this extraordinary sold-out event that raised record proceeds.

More than 450 guests representing every radio group and record label including superstar Taylor Swift enjoyed an evening of fine wines and dinner complete with auction items on Thursday night (3/20) with proceeds going to City of Hope, a leading research and treatment center for cancer, diabetes and other life-threatening diseases. A portion of the proceeds will also go to the Jason Pollack Memorial Fund, named for Alissa's Father, to launch a program with Musicians On Call at City Of Hope.

Pollack was speechless with the record attendance when she took to the podium to thank everyone for their incredible support. She also took time out to shine the spotlight on her amazing committee that includes Island Def Jam Records President/COO Steve Bartels, RCA Records President/COO Ton Corson, Def Jam Records EVP Shawn "Pecas" Costner, Bacchus Importers President Bruce Gearhart, The Collective's Marcus Grant, Warner Brothers Records EVP/Promotion Peter Gray and Azoff Music CEO Richard Palmese.

You can visit City of Hope for more information on the incredible work they are doing in research, treatment and cures www.cityofhope.org



 
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Nicki Farag,
SVP of Promotion,
Def Jam Recordings

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