Radio One Displaces Y100 Philly With The Beat
February 25, 2005

No, it wasn't a stunt, at 11:50 p.m., as the last chords of Pearl Jam "Alive" faded away, Radio One ditched the Modern Rock format on WPLY (Y100)/ Philadelphia and moved it's Rhythmic CHR WPHI (The Beat) from 103.9 to Y100's 100.3 signal. The 103.9 signal immediately began running a loop of five different promos directing listeners to 100.3 The Beat. It's believed "Praise 103.9", a Gospel station, will debut on the old Beat frequency. 

Word of the format flip started to leak out this morning when FMQB was first to report that Y100's morning team of Preston & Steve were signing off a day before their scheduled departure date from the station. The duo are headed for crosstown Mainstream Rock outlet WMMR after sitting out a six-month non-compete. Starting at 9 a.m. Thursday (2/24), the air studio was crammed with Y100 staffers giving remembrances of Preston & Steve moments, but there were underlying connotations of something bigger going on than the duo saying goodbye. At one point, Program Director Jim McGuinn asked the morning duo if he could use their aircheck for his resume.

Middayer Bret Hamilton (Y100Bret@aol.com) was on the air from 10 a.m. to noon before he took his turn to say goodbye, saying this was his last airshift and giving out new contact information and pointing listeners to Y100Rocks.com. The station then ran jockless until the near midnight format change.

Afternoon driver Matt Cord and night personality Electra, along with all the part time airstaff have been let go. MD/Marketing Director Dan Fein will be staying on with Radio One's Philadelphia cluster in a marketing role. Some of the promotion staff will be staying on long enough to make sure recent contest winners get their prizes. A scheduled Sonic Session with Interpol has also been cancelled.

This marks the second time that Radio One has killed the Modern Rock format in Philadelphia. Oddly enough, the first was when the company bought "WDRE/Philly" (WIBF, now WPHI 103.9 The Beat) and let the staff go. The WDRE staff later landed at Y100, which Radio One eventually acquired from owner Dan Lerner, and is pretty much the same group of people that Radio One is now letting go again.




 
Breaking News
John Sutherland Promoted To VP/Market Manager For Cumulus Providence
iHeartMedia, CW Network And Yahoo Announce The 2015 "iHeartRadio Summer Pool Party"
The Daytime Village At The iHeartRadio Music Festival Lineup Announced
iHeartMedia And Children's Miracle Network Hospitals Honored For Nationwide Radiothon Campaign
In Brief - May 28, 2015
May 27, 2015
iHeartMedia Connecticut Names Zac Davis PD of WKSS & WKCI
iHeartMedia Phoenix Appoints Spivey And Wolff To APD Posts
Former Dial Global/Westwood One Execs Launch DGital Media
Radio Promotion Executive Bridget Herrmann Joins Crush Music
Sinclair Broadcast Group And iHeartMedia Join Forces For UNCF "An Evening Of Stars"
In Brief - May 27, 2015
May 26, 2015
Michelle Jubelirer Promoted To COO, Capitol Music Group
CBS Radio Phoenix Names Tim Richards VP/Programming
Demi Lovato, Nick Jonas & Phil McIntyre Announce Formation Of Safehouse Records
Free Registration Offered To Radio Show's First-Ever Student Scholars Program
In Brief - May 26, 2015
May 22, 2015
Hubbard Radio Ups Jeremy Sinon To Corporate Digital Director
The Week In Review: 5/18-5/22
KSZR/Tucson Becomes Classic Hip Hop, 97.5 The Vibe
In Brief - May 22, 2015
May 21, 2015
President Obama To Renominate Jessica Rosenworcel As FCC Commissioner
Herndon Hasty Joins Cumulus Kansas City As VP/Sales
In Brief - May 21, 2015
May 20, 2015
Bruce Lundvall, Longtime Blue Note President, Dies At 79
Zach Mullins Named Digital Sales Manager For Cox Media Group/Atlanta
Music News
Riot Fest Reels In Modest Mouse, No Doubt and More
Quick Hits: Mumford & Sons, MS MR, Fun Fun Fun Fest, Daughtry, The Roots / Philadelphia Music Alliance, Bonnaroo SuperJam
Twenty One Pilots Hit #1 On Billboard 200
Quick Hits: U2, NiFi Festival, Azealia Banks
A$AP Rocky Drops Early Release
Quick Hits: Neil Young, Of Monsters and Men, Chris Cornell, Boston Calling festival, Rob Thomas
Adam Lambert Unveils Two New Tracks
Academy Award-Nominated Actress Hailee Steinfeld Inks Record Deal With Republic Records
Quick Hits: Taylor Swift, Eminem, Enrique Iglesias, Slayer
The Week In Review: 5/18-5/22
Quick Hits: Taylor Swift, Madonna, Little Mix, Roger Waters
Pitch Perfect 2 Comes In At #1
Quick Hits: Foo Fighters, The Rolling Stones, Kanye West, Five Finger Death Punch, Amy Winehouse, Riot Fest
FMQB Photo Pass: MMRBQ 2015
Quick Hits: Sam Smith, B.B. King, Life Is Beautiful festival, Bullet For My Valentine
FMQB NOW

Question Of
The Week

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!