Y100's McGuinn: "Format's Viability" Not Reason For Flip


Can McGuinn get a little brotherly love for the Modern Rock format in Philly?

With Radio One sending the Modern Rock format on WPLY (Y100)/ Philadelphia to the bench and moving it's Rhythmic CHR WPHI (The Beat) from 103.9 to Y100's 100.3 signal, a staff has been displaced and left wondering what happened to their radio station.  It's not uncommon in radio, but it's frustrating when it happens to a station that was healthy and producing towards the company's bottom line.

"Y100 has been a part of so many people's lives in Philadelphia. More than most radio stations, the staff really was a family," Y100 PD Jim McGuinn told FMQB. "I don't think that [the flip] has anything to do with the format's viability in the market."

Y100's great brand, successful radio shows, host of charity projects and strong, consistent billing seemed to support the notion that the format flip had little to do with the health of Modern Rock in Philadelphia and more to do with the Urban-focused format direction of Radio One.

In less than 24 hours, over 11,000 listeners signed the online petition at Y100Rocks.com to keep the station alive. Offshoot petitions have also popped up in the hours since Y100's demise. "I am amazed at the outpouring of support from the industry and from the fans of Alternative music in Philadelphia," McGuinn adds.

McGuinn later stopped by Pierre Robert's midday shift
at WMMR as the crosstown Greater Media Mainstream Rocker has been embracing the Y100 listeners and staff members since the format change. He told Robert on air that, "Rock fans need to stick together. The last few years the music industry has been dominated by Pop and Hip-Hop and even though WMMR and Y100 competed, in a way, the stations are kind of tied together because were going after the people that like Rock music. There's all these different subgenres within the Rock world, and it'd be a shame if there is no outlet for a lot of this music that is loved by so many people. We'll see what happens as time goes."

Speculation about which station will fill the Modern Rock hole in Philly has begun floating around the market. One can't help but wonder if McGuinn and company can once again return from the dead to deliver Alternative music back to Philly listeners on a different signal. You can reach out to the Y100 staff at Y100Rocks.com, or e-mail McGuinn directly at jmcgnn@comcast.net


 

 




 
Breaking News
WMOV (Movin 107.7)/Norfolk Names Danny Meyers PD/Morning Host
WBFX (101.3 The Brew)/Grand Rapids Set To Debuts Rover’s Morning Glory
WRVW and Promotion in Motion
January 19, 2017
Afternoons With Adam Bomb Debuts on Q100/Atlanta
Beasley Media Group Names Randy Bliss OM For Fayetteville Market
Beasley Media Group Expands Responsibilities For Urban PD Tap Money
Nadine Santos Promoted To Director/Programming & Artist Relations At Music Choice
UMG And Alex Da Kid Sign Multi-Faceted Agreement
Debra Green Takes Over Nights On WSRV/The River
January 18, 2017
Gregg Nadel Named President of Elektra Records
CBS Radio Rebrands KVIL And AMPs Up The Dallas-Fort Worth Market
KDND/Sacramento Is Looking For Next Night Superstar
January 17, 2017
Angi Taylor Joins The Rendezvous
Randy Savage Joins Cumulus As OM Wilkes Barre/Scranton, PA Cluster
Hubbard Radio Chicago Signs Eric & Kathy To Multi-Year Agreement
Jill Devine Signs Multi-Year Renewal At KYKY/St. Louis
January 13, 2017
Pandora Expects To Exceed Q4 2016 Guidance, Citing Subscription Momentum and RPM Growth
SiriusXM Launches "Hits 1 in Hollywood"
In Brief - January 13, 2017
January 12, 2017
Beasley Names Debbie Mazella Program Director Of Magic 98.3/New Jersey
The Dave & Mahoney Morning Show Returns To KXTE (X107.5)/Las Vegas
January 11, 2017
Cumulus Promotes Matt Raback To VP/Market Manager For York-Lancaster-Reading, PA
Crystal Castorena Named GM For Impact Radio Group
Justin Luvv Named Afternoon On-Air Personality/Imaging Director For WRWM/Indianapolis
Music News
Justin Timberlake, Britney Spears Among People's Choice Award Winners
Quick Hits: Adele, Train, Arcade Fire
Quick Hits: Grammy Lineup, Audioslave, Third Eye Blind
Maroon 5 Scores Their Ninth #1 Top 40 Hit
Quick Hits: Lollapalooza Paris, Metallica, Brit Awards, U2, Radiohead, George Harrison, Dave Matthews & Tim Reynolds
Quick Hits: Ed Sheeran, Ariana Grande, John Legend, Fifty Shades Darker, Trent Reznor
U2, Chili Peppers, The Weeknd & Chance the Rapper Headlining Bonnaroo
Quick Hits: Ed Sheeran, Prince
Quick Hits: Rocklahoma, Prince's Estate, Big Sean, Shaky Knees Music Festival, Spoon
U2 Announce Joshua Tree Anniversary Tour
Quick Hits: Panorama Festival, Green Day, Billboard 200, A Perfect Circle
Ed Sheeran Releases Two New Singles
Tool, Chance the Rapper & Phoenix Headlining Governors Ball
Beyoncé, Radiohead & Kendrick Lamar Headlining Coachella 2017
Quick Hits: BottleRock Napa Valley Festival, The Chainsmokers, Ed Sheeran
FMQB NOW

 

Question Of
The Week

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!