60 MINUTES/Vanity Fair Music Poll: Americans Still Listen To The Radio
April 7, 2014

Americans would rather take their daughters to see Taylor Swift than Miley Cyrus or Justin Bieber. Many agree this decade has the worst music in the 45 years since Woodstock. Baby Boomers would prefer their children study The Beatles than Mozart. And 49 percent say they still listen to the radio. That’s what Americans are saying in the 60 MINUTES/Vanity Fair music poll, the results of which can be found in the May issue of Vanity Fair, or at 60Minutes.com or VF.com.

If forced to, Americans are more likely to choose Taylor Swift as the artist whose concert they’d most like to see with their daughters from a list of five artists popular among teenaged girls. Thirty-nine  percent pick Swift, ahead of Katy Perry (26 percent) and the pop boy band One Direction (11 percent). Last on the list are two performers who have recently taken on a less squeaky-clean image than they had when they first began. Just 5 percent pick Disney-darling-turned-twerker Miley Cyrus, and just 3 percent pick Canadian pop star Justin Bieber, who has been arrested twice in recent months for various legal offenses.

Which decade had the worst music in 45 years? Americans think it has never been worse than this decade, even with just four years to choose from. 42 percent say “this decade” has the worst music, far ahead of (or behind) the 2000s (15 percent), the 1990s (13 percent), the 1980s (14 percent), or the 1970s (12 percent). Nor is it simply a matter of nostalgia for older Americans: those under 30 are also most likely to think that this decade, at least so far, has had the worst music since 1970.

If they could have their child study the music of just one artist, Americans are divided between classical and rock. 33 percent say they would pick the Beatles as the one artist they would have their child study, while nearly as many—32 percent—choose composer Wolfgang Amadeus Mozart.  These are the top two choices from a list that also includes Michael Jackson (14 percent), Billie Holiday (9 percent), and Jay Z (5 percent).  Baby Boomers, those ages 45 to 64, pick The Beatles (40%) over Mozart (27%).

Even with all the new ways one can listen to music, it’s the radio that Americans turn to the most. Forty-nine percent of Americans say they listen to music most often on the radio, more than every other method combined. A distant second choice are digital music services like Spotify, Pandora, or Last.fm (17 percent), which in turn are more listened to than iPhones, iPods, or other mp3 players (15 percent). CDs are now picked by just 9 percent of Americans as the way they listen to music the most. 6% most often listen to mp3s on their computer, while just 1 percent of Americans most often listen to music on those spiral-grooved, rotating disks that produce analogue sound—vinyl records. Radio is king now, but change may be afoot. While older Americans listen to radio most often, it comes in only third among Americans under the age of 35 (24 percent). Instead, the top choice among Americans aged 18-34 is some form of digital music service (35 percent) followed by iPhones, iPods, and mp3 players (29 percent).




 
Breaking News
Chris Kampmeier Announces Retirement, Rick Everett Named RVPP/iHeartMedia North Florida
HBO Documentary on Jimmy Iovine & Dr. Dre Coming Soon
Eleven Seven Music Group Appoints Steve Kline As CEO, Expands Staff
December 8, 2016
Warner Music Group Reports Fourth Quarter & Full Year Results
Coleman Insights Names Jessica Lichtenfeld as Associate Consultant
December 7, 2016
iHeartMedia-Indianapolis Names Brad Polston Market President
SFX Entertainment Rebrands As LiveStyle, Inc.
Lux Moves to Morning Drive at NOW 96.3/St. Louis
Alpha Media Names Chelsea Thomas New Morning & Middays Host/MD For WDJX/Louisville
December 6, 2016
Cumulus Media Lafayette Names Scott Chiasson VP/Market Manager
Capitol Music Group Promotes Jeff Temske To SVP/Streaming, Strategy & Research
Jeff Kapugi Exits WUSN/Chicago & CBS Radio VP/Country Programming Post
iHeartMedia Atlanta Debuts DJ Scream & Hoodrich Radio Broadcasted On 92.3 & 96.7 The Beat
WMMR's Preston & Steve Camp Out for Hunger Receives Record-Breaking Food Donations
December 5, 2015
Delilah To Be Inducted Into NAB Broadcasting Hall Of Fame
Interscope Records Continues to Roll in 2016
Liz Morentin Named Executive VP/Comms and Media At Warner Bros Records
December 2, 2016
CBS Radio Elevates Tracy Brandys To SVP/Market Manager & Director/Sales, Baltimore
WKST/Pittsburgh's Stuff A Bus Fills 57 Buses With Toys For Toys For Tots
Dan Dalton and Roc Nation Form Management Partnership
December 1, 2016
iHeartMedia Launches On-Demand Streaming Services
105.1 The Bounce/Detroit Announces On-Air Lineup
November 30, 2016
Alpha Media Names Ronnie Stanton VP/Programming
Music News
Greg Lake of Emerson, Lake & Palmer Passes Away
Quick Hits: Taylor Swift, Zayn, Tom Petty & The Heartbreakers
Quick Hits: Lady Gaga, Forecastle Festival, Ryan Adams, We Rock with Standing Rock concert
FMQB Retro-Active: Ken Sharp Revisits the Iconic Album Pet Sounds, and Delves Into New Music with Joyous Wolf
Beyoncé Leads 59th Annual Grammy Nominees
The Weeknd's Starboy Rises to the Top
Quick Hits: Justin Bieber, Guns N' Roses, Carolina Rebellion & Welcome to Rockville, Dick Clark’s New Year’s Rockin’ Eve With Ryan Seacrest
Prince Documentary, Celebration on the Way in 2017
Quick Hits: Alessia Cara, Lady Gaga, Dead & Company
Quick Hits: J. Cole, Bon Jovi, Grouplove, Kid Cudi, ABC's Dick Clark's New Year's Rockin' Eve
Metallica Earn Sixth #1 Album on Billboard 200
Quick Hits: Taylor Swift, Rock On The Range, Kelly Clarkson
Quick Hits: Grammy Hall Of Fame, Soul Train Awards, Guns N' Roses
Justin Bieber and Drake Top 2016 American Music Awards
Quick Hits: Bruno Mars, Adele, The Weeknd, Chance The Rapper
FMQB NOW

Ross Mahoney, PD
KXTE, Las Vegas



Question Of
The Week

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!