HD Radio Technology Ramping Up In Canada
April 8, 2014

Today at the 2014 NAB Show in Las Vegas, iBiquity Digital announced continued growth in Canada with the successful launch of Canadian Multicultural Radio (CMR) 101.3 FM and widespread availability of HD Radio receivers.

Robert Struble, President and CEO of iBiquity stated, “We congratulate CMR for launching HD Radio broadcasts on 101.3 in Toronto and are please with the positive listener response. CMR is using the technology to address the needs of their diverse community.  With their HD2 in Tamil, HD3 in both Hindi and Urdu and HD4 in Punjabi, CMR is showing both the flexibility of HD Radio Technology and their commitment to provide the best possible programming and services to their listeners.”  Struble added, “Our automotive and receiver partners welcome these advances in Canada and have expressed strong support for a unified North American broadcast standard behind HD Radio Technology.”

Canadian broadcasters and consumers will benefit from the existing economies of scale associated with the broad-based rollout of HD Radio technology in the United States and Mexico. HD Radio aftermarket automotive receivers are available in Canada from Alpine, Clarion, JVC, Kenwood, Pioneer and Sony, as well as home AVR receivers from Denon, Onkyo and Yamaha. The retail channel will continue to expand as additional stations convert to digital broadcasts.  These receiver sales reflect the trend by manufacturers to standardize products for the entire North American market. Canadian listeners will be able to enjoy the benefits of HD Radio technology immediately upon the conversion of HD Radio stations.

Automakers continue to expand the number of vehicles with built in HD Radio receivers to Canada: Audi, BMW, Cadillac, Dodge, Ford, Hyundai, Infiniti, Jaguar, Jeep, Land Rover, Lexus, Lincoln, Mazda, Mercedes-Benz, Mitsubishi, Ram, Scion, SRT, Subaru, Tesla, Toyota, Volkswagen, and Volvo.




 
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Mike McVay
SVP/Content & Programming
Cumulus Media

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