iHeartMedia Names Donna Pickett EVP/Marketing, Digital Products
April 12, 2017
iHeartMedia has announced that Donna Pickett will be joining the company as Executive Vice President of Marketing, Digital Products, effective immediately. With her strong direct marketing skills, strategic vision, and hands-on operational strength, she will help drive the company’s digital streaming businesses to new levels of success.
Pickett will report to Darren Davis, and the Marketing and Business Intelligence teams will report to Donna. She will be a close partner to Chris Williams, Chief Product Officer for iHeartRadio, to align all marketing and product/programming efforts.
Pickett brings a wealth of music direct marketing experience gained over 20 years at Time Life, where as Senior Vice President. Most recently she was Vice President of Performance Based Media at Cannella Response Television. She will be based out of iHeartMedia’s New York office.